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Real Puppies, Real Results


Packed With High Quality,
Science Backed Ingredients
Pea Protein
Pea protein contains all the 10 essential amino acids growing puppies need to thrive

Micro Algae
Algae is a superfood and a great source of protein, fatty acids, antioxidants, vitamins, minerals and fibre.

Pumpkin
Pumpkin contains high amounts of cucurbitacin, which is toxic to many common dog parasites and may help to expel worms.

Carrot
Carrots are rich in vitamin K and potassium, great for your dog’s eyes and immune system.

Cranberries
Cranberries can prevent urinary tract infections by preventing the bacteria and fungi from latching onto the wall of the urinary tract.

Sweet Potato
Sweet potatoes provide an excellent source of dietary fibre, which help your dog’s digestive system function more effectively.




TAILORED SPECIFICALLY
For The Needs Of Puppies
How to Transition Onto Omni
DAYS 1-4
Like all new food, start by mixing a little in with their existing food to give their tummy time to adapt.
DAYS 1-4
Like all new food, start by mixing a little in with their existing food to give their tummy time to adapt.
DAYS 5-8
By the 7 day mark, 50% of the diet can be Omni.
DAYS 9-12
Gradually increase this to 75%.
DAYS 13-16
Welcome to the pack! If you have any questions,please talk to one of our Vets for free.


US VS THEM
How Our Puppy Dry Food Compares


- Fussy eater recipe
- Hypoallergenic
- Free from soya, grain & gluten
- With prebiotics and omega 3
- Nutritionally complete & vet formulated
- Smaller biscuit size
- UK Made
VS

- Rely on processed meat/lard
- Made abroad
- Plastic heavy packaging
- Lack vet backing
- Harming the planet

SEE WHY 30,000 UK CUSTOMERS CHOSE OMNI
Don’t Just Take Our Woof For It!
Every day, our complete puppy food nourishes thousands of puppies and helps them grow in to happy, healthy adult dogs.

“A healthy puppy specific diet like Omni is key to setting up your dog for a long healthy life. I’ve seen lots of puppies develop into big strong adult dogs on this food.”
Dr. Guy, MRCVS, Veterinary Founder
Our Vets & Scientists
Free Vet Calls With All Flexible Plans
Talk to one of our London-based Vets to introduce your dog to the team. Don’t worry - nothing has to be wrong. We just want to say hello! It’s all very relaxed and friendly, and it’s a great opportunity for us to track how your dog is doing on our products.

Your Questions
Do Puppies Do Well On Novel Protein Diets?
Absolutely, novel proteins like those derived from yeasts, plants, algae etc. are able to provide puppies with all the essential protein building blocks (amino acids) they need to live long healthy lives.
But Aren’t Puppies Carnivores?
Puppies are in fact nutritional omnivores as demonstrated by a robust scientific study published in the reputable journal, Nature (1,2) in which it was shown that they have 30 copies of the AMY2B gene responsible for digesting plant-based foods.
They have also evolved relatively long intestines (21) (almost as long as humans) and relatively flat surfaces on their molars (22, 31) which they use for digesting and chewing a whole range of foods. Puppies also have other hallmarks of an omnivore such as producing salivary amylase (61), high levels of glucokinase (62) ,and having Type D tastebuds (63).
The common misconception that dogs are carnivores probably arises from the fact that they are classified in the order Carnivora but so are plenty of other species like bears, skunks, racoons who are omnivores and even the giant panda who thrives on a plant-based diet (20).
Are Novel Proteins Digestible For Puppies?
Absolutely yes, studies which have looked at how much protein puppies can absorb from plant-based and fungi-based foods like soya and yeast demonstrated over 75% digestibility which is on par with meat-based foods (23, 24, 25, 34, 35, 64-69). Both these protein sources also contain all 10 essential amino acids (36, 37) that puppies need to thrive.
Isn’t There Too Much Fibre In Novel Protein Based Food?
The average amount of fibre in a commercial dog food diet is between 2-4%. Omni’s plant-powered recipe has a fibre content of 3% which is on par with meat- based diets. In our taste test trials with over 200 puppy guardians, 100% of participants reported that their dog’s stool consistency was either ‘normal’ or ‘perfect’ and there were no reports of any digestive upsets*. Additionally, recent peer reviewed research that was published in a scientific journal showed that out of 100 puppies eating the Omni diet for up to a year, 90% with watery faeces saw an improvement after switching from a meat-based diet to Omni and 86% of puppies with soft faeces became more firm/normal after switching to Omni (59).
Can I Mix Omni With Other Meat-Based Diets?
We are proud that our recipes are nutritionally complete and so include everything your puppy needs to thrive. This means Omni can be fed as a sole ration. For those not quite ready to go fully plant-based, we also fully support a ‘flexitarian approach’ like meat free lunches or using Omni as a mixer. Every little helps to bring some of the health and environmental benefits of plant-power to meal times.
Can Novel Protein Food Provide The Essential Fatty Acids Puppies Need?
All the essential fats and oils that puppies need, including omegas 3 and 6 are found in a variety of both meat and plant-based foods (28, 31). Omni’s recipe is rich in plant-based sources of these nutrients so provides the necessary essential fatty acids required to thrive.
